Images play a pivotal role when selling a real-estate - buyers get a glimpse of their prospective new homes and decide whether they are going to buy it or not. Therefore, there's even more responsibility on the shoulders of real-estate agents if they publish their work on a social networking site that deals mainly with images.
This will make them a cornerstone investor alongside Alibaba, China state-owned Overseas Chinese Town Holding, and an associate company of Hong Kong-based Henderson Land Development.